THE BIRTH OF JUSTINE LOUISE
Until now, I was designing collections for french luxury brands. Launching my own brand is the result of a long path made of savoir-faire and introspection. I launch my brand today because I know now how to be true to myself, to express my vision of beauty and to transmit what I believe in through creation. Being able to show how we live, and what makes sense to us.
Fashion is really a beautiful way to express all of that. Because accompanying women on their days, covering and enhancing their body in the finest way, and conveying a beautiful and strong image of themselves is what clothes are made for.
And more than that, I sincerely intend to communicate them a beautiful energy when they carry my clothes. Giving them a little piece of this life style. A little bit of me, as a well intended friend.
THE KEY WORDS THAT DEFINE THE BRAND
Nature. Its energy, its peace, its knowledge.
A certain Roughness.
A touch of Paganism.
We present two main collections in March and September and new pieces are added to the main collections all through the year according to the seasons.